Definitely a more heavy sound than the last several albums. But still unmistakably the Birthday Massacre. Definitely drawing more from their industrial roots. Where the last several have been much more synth-pop. But I’m listening through the album and it’s all great so far.

Though I may be biased. I’ve always really liked this group. So much so that I once wore a Birthday Massacre shirt not even thinking about it to one of my niece’s birthday parties lol.