• dalekcaan@feddit.nl
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      15 days ago

      Similarly, the Guinness book of records was started by Guinness the beer brand to settle pub arguments.

    • TrickDacy@lemmy.world
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      15 days ago

      Yeah. I always assumed the name Michelin was just a coincidence. I was incredulous when I found out that it’s the same company. Genuinely weird thing for a tire company to do.

      • alci@sh.itjust.works
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        15 days ago

        Michelin also edited road maps and built milestones to help early time drivers find there way on the roads !

        • LostCarcosan@lemmy.today
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          14 days ago

          I miss the days when companies realized that improving everyone’s lives meant they’d have more time and money to spend on their products

      • Jarix@lemmy.world
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        14 days ago

        They did not start it for the reason in the comic. That is a complete fabrication.

        It was an internal list of restaurants to wine and dine fine clients, and it was a massive success and many people who wanted to know where to take their own clients kept trying to find out about the Michelin list